For Me To Coupon Hires Rachel Honoway as CEO

Affiliate coupon datafeed provider For Me To Coupon has announced that Rachel Honoway will be their new CEO.

Rachel Honoway at Affiliate Summit East 2011

Rachel Honoway is an affiliate marketing veteran who got her start at former affiliate network/software provider KowaBunga! in the late 90′s.

She spent 10 years with KowaBunga! in a variety of roles, and more recently worked with Affiliate Classroom/Lurn.

Additionally, Karen Hoxmeier has been promoted to COO.

Video: Rachel Honoway’s session at Affiliate Summit East 2011

New Link Optimizer Technology from VigLink

VigLink has unveiled a link optimization technology that is an optional feature of VigLink Convert.

VigLink optimized links

The VigLink optimizer technology modifies organic product links to point to a different retailer when there is higher earning potential with an alternative advertiser.

Affiliates can opt-in to the optimizer by signing into their account and enabling link optimization under their account settings.

VigLink has started with a select group of beta testers, and they’re accepting new beta testers as capacity allows.

Get more details on the VigLink optimizer technology.

Gender Shift in Affiliate Marketing?

Affiliates were asked “Are you male or female?” for the 2013 Affiliate Summit AffStat Report.

The results broke out as 51.2% male and 48.8% female.

Affiliate Marketers by Gender from the AffStat 2013 Report

When the same question was asked last year for the AffStat report, the results were 66% male and 34% female.

More than sixteen-hundred affiliates were surveyed on their methods, preferences, and strategies for the 2013 Affiliate Summit AffStat Report.

More details on AffStat at AffStat.com.

Big Increase in Affiliate Commissions for Affiliate Summit Speakers

The Affiliate Summit affiliate program already pays 15% on Affiliate Summit attendee registrations referred by affiliates.

She Likes that Affiliate Summit speakers can earn more with the affiliate programBut that deal just got a whole lot sweeter for Affiliate Summit speakers – we will be bumping their commissions up to 50%.

The Affiliate Summit affiliate program is on ShareASale with a 30-day cookie and set for auto-deposit (there is never a $0 balance on the account).

The current rates for passes to Affiliate Summit East 2013 range from $249 to $2,249.

The average sale for affiliates over the past 7 days has been $1,318.40.

If you are an Affiliate Summit speaker, please contact us with your ShareASale affiliate ID and we will adjust your commission rate.

The increase is not just for the nearly 100 speakers who will be in Philadelphia in August, but for all Affiliate Summit speakers over the ten year history of the conference.

This increase applies to transactions moving forward, after we’ve made the change to the affiliate accounts of speakers.

The Difference Between Web Hosting and Domain Registration

Q: I still consider myself a newbie, but am gaining knowledge! I went to Affiliate Summit East 2012, and recently to Affiliate Summit West 2013. I’m signing up for James Martell’s new school, and am psyched! I’ve had a few bumps along the way, getting sucked into schemes that teach me nothing, so it’s great to be hooked-up with you and Affiliate Summit. My question: I joined HostGator for web hosting. Do I still need to register with GoDaddy, even though I’m signed up with HostGator? I guess I’m not clear on what the difference is between web hosting and registering a domain name. Once I sign up for any web hosting site, does that automatically register my domain as well? What’s the purpose for registering?

Shawn CollinsA: Web hosting companies and domain registrars are two separate things, and you’ll need to pay for both to have a website.

In the case of HostGator, they are a hosting company that also provide domain registration services.

And with GoDaddy, they are a domain registrar that also sells web hosting, as well as many other services.

I personally use GoDaddy strictly for domains, and then I use other web hosting companies for my sites: 1and1, BlueHost, Liquid Web, RackSpace, and WP Engine.

You can certainly keep it all in the HostGator environment for convenience, but you will still have to pay for the web hosting and domain registration.

If you are struggling with the process, I cover how to go about getting the hosting and domain setup in my book, Extra Money Answer. My examples are with BlueHost and GoDaddy, but many of the hosts and domain registrars have similar interfaces.

Video: The Difference Between Web Hosting and Domain Registration video

Ask Shawn Collins your affiliate marketing question and it will be added on the affiliate blog.