Which Market to Focus on with Affiliate Programs

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Q: How do I, as a Malaysian who studies in Australia as a temporary resident, make money in the U.S. market? Should I focus on the U.S. market or other markets?

A: There is money to be made as an affiliate marketer all over the place… the U.S., Canada, Australia, Japan, the U.K., all over Europe, etc.

It comes down to which sort of affiliate programs you prefer to promote and the audience you are able to attract.

Your niche will typically dictate your audience and their geographic location to a degree.

However, if your site is about something sort of generic like clothing, look at your logs to see where your visitors are coming from, and cater to that group accordingly.

If you’re finding that 90% of your audience is based in the U.S., then you should certainly cater to that market.

Rather than try and force a certain audience to come to your site, I would recommend testing the path of least resistance and appealing to your existing audience.

Also, be sure to check with any affiliate programs you promote to confirm that they ship to the countries of origin for your most frequent visitors.