Affiliate Marketing Blog by Shawn Collins

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I’ve completed short recap videos for all thirteen chapters of my book, Successful Affiliate Marketing for Merchants. The video chapters summarize the original chapters and include some updates.

Successful Affiliate Marketing for Merchants, dubbed the “bible of affiliate marketing” by Revenue magazine, was published in April 2001.

Back then, affiliate marketing expert Allan Gardyne stated, “If you manage an affiliate program, you need this book.”

Many things have changed in affiliate marketing since it was published. So I thought it was time to update and recap the industry.

Enjoy the free videos of the chapters from Successful Affiliate Marketing for Merchants.

Introduction to Successful Affiliate Marketing for Merchants

Part I: What Affiliate Marketing Can Do for Your Business

• 1. What is Affiliate Marketing?
• 2. The Benefits of Affiliate Marketing
• 3. Become an Affiliate Yourself and Earn Income

Part II: Setting Up Your Affiliate Program

• 4. Step One - Planning Your Affiliate Program
• 5. Step Two - Affiliate Manager Guide to Creative
• 6. Step Three - Getting the Word Out
• 7. Step Four - Choosing the Right Affiliates
• 8. Step Five - Creating Your Affiliate Agreement
• 9. Step Six - Tracking Your Affiliate Program
• 10. Step Seven - Paying Your Affiliates

Part III: Managing Your Affiliate Program

• 11. Managing Your Program
• 12. Communicating with Your Affiliates
• 13. Supporting Your Affiliates

I am thinking about converting all of the videos to MP4 format, so they can be viewed on video iPods. Stay tuned for that.

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