Self-Service Solution from Advertising.com

AOL has announced the launch of PubAccess, a Web-based, self-serve interface for affiliates (publishers) to join the Advertising.com network.

I’m anxious to play with this setup. Being from NJ with our forced full service at the gas pump, I always crave the freedom of self-service.

“PubAccess combines the control and simplicity of a self-service interface with the quality and technology advantages of the Advertising.com network.

With network approval, PubAccess provides publishers with more control over the inventory they place within the Advertising.com display network by allowing them to block advertisers and categories, pull tags and view activity reports. In addition, by using PubAccess, publishers’ inventory will be optimized by Advertising.com’s AdLearn technology, providing greater revenue and payouts. Publishers will also benefit from Platform-A’s premium advertiser base and experienced sales force.”

PubAccess and PubAccess.com are making their debut next week at ad:tech. Rats – the first time in a while I am skipping the show.

More details at http://www.pubaccess.com.