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MarketingSherpa has just released the 2nd edition of their Landing Page Handbook, an invaluable guide for affiliate marketers.
The report is 270+ pages long (100 pages more than the previous edition) with more comprehensive, hands-on-instructions.
Plus, there are expanded and updated sections on search marketing landing pages, Email landing pages, B-to-B lead gen forms, and blogs as landing pages.
The Landing Page Handbook has tons of data and new, real-life case studies and samples.
Some questions answered by the handbook:
- What are typical conversion rates for landing pages?
- What are the top five common mistakes that hinder conversions?
- What’s the number one, easy, way to lift Google PPC (paid search ad) conversion rates?
- How about improving results from SEO-driven search clicks?
- What email marketing landing page blunders should I fix immediately?
- How about real-life ideas to take my email results to the next level?
I know the price of some of these MarketingSherpa reports can scare away affiliates, but this is really solid information that can propel your business if/when applied.
Also, they have a 100% money-back guarantee. Get more details on the Landing Page Handbook.
5 responses so far ↓
1 How to get 100 Stumble Fans for free every 24 hours // Nov 12, 2007 at 1:51 pm
270+ pages ebook related to landing page. that’s amazing. I never gave any importance to my landing pages for affiliate products. I never created any landing pages, still i sell few affiliate products. Let’s see what this ebook throw into my conversion ratio
2 Shawn Collins // Nov 12, 2007 at 1:54 pm
I just wanted to make a clarification here - MarketingSherpa is NOT an ebook company.
They well a variety of in depth reports on Internet marketing analytics, case studies, etc. and are available generally in print and PDF.
3 Chris Brisson // Nov 13, 2007 at 11:25 am
Shawn,
I got the handbook last year and still use it today. It has some great information and resources to test and optimize your landing pages. Using goolge Website Optimiser I went from 16% to 37% with some little testing.
Cheers,
Chris
4 Feed UP !! » Marketing Sherpa’s Landing Page Handbook Review // Dec 1, 2007 at 11:41 am
[...] is still on its way in the mail. I think that it was released earlier this month, Shawn Collins made a blog post about it and somehow I missed [...]
5 tyler dewitt // Jan 27, 2008 at 1:01 pm
455 dollars for that guide is off the wall if you ask me which don’t take me wrong I’m not saying its not a good book, but quite honestly in my personal opinion is to actually find out what works for you.
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