Mobile Phone Affiliate Marketing Potential

May 25th, 2007 · Comments

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I’ve been using AdMob for a few weeks now to serve ads on the mobile phone version of my blog, and I had sort of forgotten about it until today.

I was just checking my stats, and was surprised to see that people are hitting my site in increasing numbers on their phones.

The volume is still relatively minor, but yesterday I had 549 impressions and 30 clicks (5.46% CTR) for the mobile version of my blog.

AbMob pays per click for the mobile ads they run on your site.

That’s 5x the traffic I was getting a week ago. Looks like it’s time to try out some mobile ads on Google AdWords.

Not buying the hype on mobile phone marketing? Have a listen to the figures Karen Verelley (then the Vice President of Marketing for LinkShare.com) shared in her Affiliate Summit presentation in January 2007.

Follow Shawn on Twitter.

Tags: Affiliate News

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45n5 1 year ago 1 point
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where does the traffic come from? I don't understand.

And any examples of somebody launching a mobile site and then promoting it?

just got a smartphone and would like to see what's out there also

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http://www.45n5.com

Shawn Collins 1 year ago 1 point
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Traffic comes from the regular sources - links to me, Google, etc. - it's just that they're using mobile devices.

In the past, when I accessed my blog from my Blackberry, it was a bad experience, because of the way the tables came across on my tiny browser.

But recently, I installed the WordPress Mobile plugin, which recognizes mobile browsers and serves up a mobile friendly version of my site.

Since I did that, I've been promoting in my blog and newsletters that I now have a mobile version available at affiliatetip.mobi

The domain extension is meaningless vanity domain - it points you to my blog. But if you go with your phone, you see the mobile version.

I figured it would make sense for the announcement of a mobile site to have a .mobi domain name.

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http://www.affiliatetip.com