I’ve been using AdMob for a few weeks now to serve ads on the mobile phone version of my blog, and I had sort of forgotten about it until today.
I was just checking my stats, and was surprised to see that people are hitting my site in increasing numbers on their phones.
The volume is still relatively minor, but yesterday I had 549 impressions and 30 clicks (5.46% CTR) for the mobile version of my blog.
AbMob pays per click for the mobile ads they run on your site.
That’s 5x the traffic I was getting a week ago. Looks like it’s time to try out some mobile ads on Google AdWords.
Not buying the hype on mobile phone marketing? Have a listen to the figures Karen Verelley (then the Vice President of Marketing for LinkShare.com) shared in her Affiliate Summit presentation in January 2007.
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Traffic comes from the regular sources – links to me, Google, etc. – it’s just that they’re using mobile devices.
In the past, when I accessed my blog from my Blackberry, it was a bad experience, because of the way the tables came across on my tiny browser.
But recently, I installed the WordPress Mobile plugin, which recognizes mobile browsers and serves up a mobile friendly version of my site.
Since I did that, I’ve been promoting in my blog and newsletters that I now have a mobile version available at affiliatetip.mobi
The domain extension is meaningless vanity domain – it points you to my blog. But if you go with your phone, you see the mobile version.
I figured it would make sense for the announcement of a mobile site to have a .mobi domain name.
where does the traffic come from? I don’t understand.
And any examples of somebody launching a mobile site and then promoting it?
just got a smartphone and would like to see what’s out there also
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