Mobile Market Data for May 2008

by on June 19, 2008

The monthly AdMob Mobile Metrics report has been released with data from May 2008.

Some observations from the May data:

  • Network ad impressions increased 16.9% (3,034,661,966 for May vs. 2,595,092,049 for April). They now serve more than 100 million impressions daily.
  • AdMob served ads in 230 countries in May with 89 countries having more than 1 million impressions.
  • 22.4% of ad requests in the AdMob network worldwide were from Smartphones.
  • US requests grew 1% May over April which was slower than network growth.
  • Indonesian requests grew 46.3% May over April which dramatically outpaced network growth. This was driven primarily by new publishers in the AdMob network with significant Indonesian inventory.

Read the full report at www.admob.com/metrics.

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