LinkShare Optimizing for Christmas Surge in Sales

by on October 26, 2008

LinkShare sent out a notice last week with an update on how they are preparing to handle the expected increase in transaction volume in November and December.

The email acknowledged that LinkShare has experienced “intermittent challenges with the performance and presentation of data in (their) reporting systems”.

And they followed by stating they’ve made “great strides in all areas.” Here are some updates:

Account Access
We recently identified and resolved a database problem that was preventing user access to our systems during peak usage times. Since implementing and monitoring this fix last week, we are confident that prolonged, unannounced downtimes are unlikely.

Data Quality
The intermittent downtime we were experiencing contributed in many cases to inconsistent data in our reporting systems. The interruption in sequence and flow of data from the main database (MainDB) to our reporting servers created a lag in the system’s ability to present the most up-to-date information. Now that data access issues have been resolved many of the reporting issues will also be resolved.

However, there are currently some infrequent, yet persistent inconsistencies in the data in SynergyAnalytics that we are investigating. We are also improving the performance of Traditional Reporting and working to resolve remaining data inconsistencies. We expect to make swift progress in these areas in the coming weeks.

Investing in the Future
Over the last 10 months, we’ve made significant investments in our systems. We have replaced our data center networks, reinforced our database systems, upgraded our ad and click servers, assigned additional servers to existing services to allow for increased capacity and automated fail-over, and installed a new software system to monitor and report on performance. These investments have prepared us to handle not only the additional load we expect in November and December, but well into the future.

LinkShare also mentioned that there will be a scheduled downtime for the last scheduled software release of the year on Thursday, November 6, 2008 5:00pm – 8:00pm EST.

It’s nice to see this level of transparency from affiliate networks.

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Pre Lit Christmas Trees November 19, 2008 at 11:07 am

We have replaced our data center networks, reinforced our database systems, upgraded our ad and click servers, assigned additional servers to existing services to allow for increased capacity and automated fail-over,

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