Google, the UK and Affiliate Marketing

by on April 19, 2007

Jess Luthi, who runs AffiliateProgramAdvice.com, an independent affiliate marketing consultancy agency and respected UK authority in affiliate marketing best practices, was the guest on Affiliate Thing this week.

We chatted about the IAB entrance into affiliate marketing in the UK, as well as the formation of the ANC (Affiliate Network Council).

Other items covered on the show included the Google acquisition of DoubleClick, Tim O’Reilly’s Blogger’s Code of Conduct, BritePic from AdBrite, and tradeshow news.

More Affiliate Thing shows at GeekCast.fm.

Subscribe to the Affiliate Thing RSS feed or send a blank e-mail to affiliatething@aweber.com to get each podcast delivered by e-mail.

{ 1 comment }

James April 20, 2007 at 12:29 pm

Hi Shawn,

Good to hear Jess on the show – a good podcast.

The IAB stuff was interesting and you can see some of my comments from the council meeting on Wednesday at:

http://www.eyefall.co.uk/blog/news/07022/comments-from-the-iab-affiliate-council-meeting.html

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