European Presence Strong at Inaugural eComXpo Trade Show

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Dell Europe and TradeDoubler add strong presence to affiliate marketing event.

Chicago, IL — February 15, 2005 — eComXpo, the first virtual, online trade show and conference for the affiliate marketing industry, today announced that Dell Europe and TradeDoubler, Europe’s leading provider of online marketing and sales solutions, are official eComXpo Gold Sponsors. Taking advantage of the fact that eComXpo is completely online, exhibitors’ staff never has to leave their office. Similarly, attendees visit on their own schedule from the comfort of their home or office. Registration for the event is available at http://www.ecomxpo.com.

Affiliate marketing in Europe and Asia is booming, following its original growth in the U.S. Around the world, hundreds of thousands of individuals and small businesses earn some or all of their revenue representing major Web retailers in this manner. The nature of their businesses makes it difficult to attend traditional, physical world trade events. All the eComXpo trade show requires is a PC connected to the Internet. More than 1,000 attendees from over a dozen countries are already registered to experience more than 100 presenters and exhibitors at eComXpo.

Will Cooper, Chief Marketing Officer at TradeDoubler remarked, “We really appreciate not having to climb on an airplane to introduce TradeDoubler to a world-wide audience. eComXpo is a terrific marketing vehicle for us. The European marketplace is thriving. The opportunities for vendors and affiliates alike are immense. We are pleased to participate in this first-ever online affiliate trade event.”

“We’re so excited to have TradeDoubler and Dell Europe join Dell America and our other exhibitors at this first-ever event,” said John Grosshandler, eComXpo’s Event Director. “Dell America is taking advantage of my favorite feature – the in-booth prize – by giving away a complete Dell computer system to some lucky attendee.”

Mr. Grosshandler continued, “Dell and TradeDoubler join Linkshare, Performics, and Commission Junction, major American affiliate networks with fast-growing European presences, at eComXpo. The Atlantic is fast-disappearing as a barrier to commerce.”

Complete release at http://www.emediawire.com/releases/2005/2/emw209435.htm