CyberFraud Task Force Says Buon Giorno to Phone Fiends

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Florida Attorney General, Bill McCollum, has sued Buongiorno, “a trendsetting, independent mobile media and technology company driving the burgeoning cellphone entertainment and personalization industry,” alleging the company was engaging in blatantly deceptive business practices and cramming charges onto consumers’ wireless phone bills.

“For too long, not enough attention has been paid to the manner in which unscrupulous companies were conducting business in a proverbial Wild West of rogue Internet marketing. We are going to clean up this industry,” said Attorney General McCollum. “Internet companies will not be permitted to defraud and deceive Florida’s consumers.”

The lawsuit resulted from an investigation conducted by the Florida Attorney General’s newly created CyberFraud Task Force into deceptive marketing over the Internet.

Investigators determined that consumers responding to “free” ringtone offers for their cell phones were enrolled into subscription plans without their knowledge or consent. The monthly charges for these plans were billed to consumers’ cell phone bills.

The lawsuit against Buongiorno comes on the heels of the CyberFraud Task Force establishing new standards for affiliates promoting mobile phone products.

More details at http://myfloridalegal.com/.

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