Conversion Rate Clinic: Persuasion Techniques that Work

by on July 17, 2010

Conversion Rate Clinic: Persuasion Techniques that Work presentation from Affiliate Summit East 2007, which took place July 8-10, 2007 in Miami, FL.

Most websites have conversion rates of 2% or lower. The opportunity to increase sales by improving conversion is vast. Audience will submit URLs and panel will critique conversion issues on the fly.

Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.

Video: Conversion Rate Clinic: Persuasion Techniques that Work

{ 5 comments }

affiliate marketing July 20, 2010 at 1:15 pm

Always take some advice for conversion. Thanks for the info, keep up the good blogs.

Jonathan Kraft July 18, 2010 at 8:19 am

Hey Shawn!

I appreciate your posting this. It’s got some great ideas for improving conversion. The hardest part I find is implementation. I get hung up in all the details of actually getting things put into the right places on my sales pages. Can you recommend a good person or people to make these changes without having it cost an arm and a leg (maybe just a finger or a finger-nail) to get it done?

Thanks!

Jonathan

Shawn Collins July 18, 2010 at 8:32 am

Hey Jonathan -

Sorry, but I don’t have a recommendation for you there.

Louise M. July 17, 2010 at 5:14 pm

Good advices! I actually changed a few little things on my website while listening to the presentation. Useful!

Thank you,
Louise

Aaron July 17, 2010 at 1:40 pm

Thanks Shawn, Stephanie, Larry, and Sondra. These techniques are still very useful today and can really help to increase conversion rates if used properly. Sometimes the best thing to do is have a family member critique your process.. they often point out small issues that you would have never noticed yourself.

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