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Congressional Hearing on Online Advertising

Posted by Shawn Collins on July 1st, 2008 | 7 Comments

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The U.S. House Committee on Small Business held a Hearing on the Impact of Online Advertising on Small Firms last Wednesday, and one of the speakers on the witness list was Tim Carter, Founder of AskTheBuilder.com.

ClickZ summarized the hearing, which ultimately revealed that House members oppose online ad regulation for the time being.

While witnesses touted online advertising, and search engine marketing in particular, Democratic Congressman Charlie Gonzalez suggested more industry regulation may be needed sometime down the road, and indicated Yahoo’s search ad agreement with Google could be an impetus.

“The issue is you may reach a point where there is a problem, but you just don’t have the competition or the players to do anything about remedying the problem,” said Gonzalez in regards to potential monopolies in the online ad industry. Calling competition a good thing, the Texas Representative said the Google-Yahoo deal needs to be explored further by Congress. It has already received some government inspection.

Watch Tim in action on Capitol Hill at http://www.youtube.com/watch?v=dhSwZb49WKs and read Tim’s testimony.

Nice work, Tim. Great to see you spreading the word to the folks in Washington.

See Tim Carter speak about online video at the last Affiliate Summit at http://www.affiliatesummit.tv.

  • Posted in Affiliate Managers, Affiliate News
7 Comments
  1. On July 1 @ 1:15 pm Mike1115 said

    That was great to hear Tim 's passion about his business and the online advertising industry. All the speakers there offer really good ideas to the board on what can be done to educate both the government and the public about online advertising.

    In a follow up video Q&A session, there was an interesting poll result conducted by the board that 60% of small business think getting online is too hard. One solution offered was locally targeted ads on search engines, rather than competing nationally. Great answer. Good to see guys like Tim in the front lines.

    reply to this comment
  2. On July 2 @ 1:04 pm Simple Affiliate Marketing said

    This is very interesting, and good thing for people like TIm, thanks!

    reply to this comment
  3. On July 2 @ 1:37 pm Dan Gray said

    I was in the room for the hearing. It was eye-opening to watch the proceedings and see how the Representatives were absorbing the information that was presented to them. There's something to be said for this great country of ours …

    reply to this comment
  4. On July 2 @ 3:04 pm Simple Affiliate Marketing said

    This is very interesting, and good thing for people like TIm, thanks!

    reply to this comment
  5. On July 2 @ 3:37 pm Dan Gray said

    I was in the room for the hearing. It was eye-opening to watch the proceedings and see how the Representatives were absorbing the information that was presented to them. There's something to be said for this great country of ours …

    reply to this comment
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