Commission Junction is adding new “green” categories of affiliate programs.
Categories let advertisers describe their program to publishers, who can then search for advertisers by category in order to locate those that best fit their program. In response to current retail trends and client requests, we’ve added nine new green program categories for advertisers.
Advertisers will be able to list their affiliate programs in new “green” categories under these top level (primary) categories:
- Beauty
- Clothing/Apparel
- Computer and Electronics
- Food and Drinks
- Gifts and Flowers
- Health and Wellness
- Home and Garden
- Recreation and Leisure
- Travel
Nice to see. A little more than a year ago, the CJ newsletter urged affiliates to focus on green affiliate programs, too.
More details at http://help.cj.com/faq_archive/Green_Categories_FAQ.pdf.
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Ooh, this is definitely nice to know – thanks for the heads up, Shawn!
Very good news indeed! Unfortunately, I’m only on Linkshare!
As an organic clothing merchant, it would certainly help for me to be able to filter along those lines; any insights into Linkshare’s plans?
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