Cage Match: CPA Versus CPC

by on October 11, 2007

Yesterday on the Affiliate Thing podcast, we chatted with Patrick Gavin, President of Text Link Ads about AuctionAds, which he recently acquired, as well as a new site, ShoppingAds, currently in beta.

AuctionAds enables affiliates to work on a CPA, while ShoppingAds is all about CPC – which one is better for which types of affiliates?

We also discussed eComXpo, the launch of Google AdSense Video Units and how they don’t work on Shawn’s blog, SMX Social Media show next week, new clients at LinkShare, and the Amazon Web Services Start-up Challenge.

More Affiliate Thing shows at GeekCast.fm.

Subscribe to the Affiliate Thing RSS feed or send a blank e-mail to affiliatething@aweber.com to get each podcast delivered by e-mail.

{ 3 comments }

King October 19, 2007 at 3:25 pm

Sorry.. please disregard the previous post. I posted on the wrong page

King October 19, 2007 at 3:23 pm

Here is the link to preview the Video Ads:

http://www.affiliateer.com/video.asp

Some of them are on a 10 second delay before the ad appears.

Feedback is welcome.

CFernandes October 18, 2007 at 12:30 am

The bad news is that ShoppingAds isn´t getting any clicks.

Which is kind of “funny” since the ads look the same as the AuctionAds ones that got tons of clicks. I have an interesting post about this in my blog.

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