I just got my copy of Attention! This Book Will Make You Money by Jim Kukral, and he wrote a really useful book.
After I received it, I read the book cover to cover.
The premise is that you need to employ various ideas to get attention to your company or brand to grow them.
Jim Kukral boils it down to simple to digest and execute techniques and strategies, such as creating a compelling hook, maintaining a good brand name online, going from idea to success in eight hours, and twenty-six ways to generate killer ideas.
He also touches on three truths for coming up with ideas, making money from online videos and social media, getting and keeping subscribers, as well as the universal truths of selling on the web.
If you’re not familiar with Jim, he’s been around the online marketing space for over a decade and he walks the walk. I greatly respect his work and found the book to be extremely valuable.
Video: Attention! This Book Will Make You Money by Jim Kukral
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Just finished watching Jim’s keynote and I’ve been hearing good things about the book. Will have to check it out. Thanks.
Thanks for the video review Shawn!
I went ahead and ordered the book and it should arrive today.
Jim’s not only a friend but a thought shaper on how to make money online and monetize the Net – can’t wait to read the book and recommend it to friends!
Kris
I’m with you Shawn! I thought it was “simple to digest” as well. I found it to be a quick read AND I found myself laughing out loud! I dogeared over 20 pages of ideas that I want to implement. I got a lot out of it for me and my brand.
Cover price is $24.95, but it goes lower in the online stores.
Will definitely consider picking this up from Barnes & Noble the next time I’m there… what’s the cover price for the book?
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