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What are Affiliate Managers Earning?

February 27th, 2007 · 17 Comments

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On July 29th 2005 you answered a question with regard to compensating an affiliate manager. How different are those numbers now?

The post from July 2005 was based on the AffStat 2005 Report. In that report, I asked the affiliate managers, “What is your annual salary (including incentives and bonuses)?”. The results were as follows.

Less than $40k 21%
$40k to $50k 14%
$50k to $60k 12%
$60k to $70k 6%
$70k to $80k 13%
$80k to $90k 8%
$90k to $100k 6%
$100k to $110k 4%
$110k to $120k 6%
More than $120k 10%

The latest AffStat report had a bit of a different methodology for affiliate manager earnings. This time around, I broke out the data for affiliate managers earning a salary and outsourced affiliate managers working on retainer.

The salaried affiliate manager figures came out as follows for the AffStat 2007 Report. The salaries include any incentives and/or bonuses received by the affiliate managers.

Less than $40k 24%
$40k to $50k 24%
$50k to $60k 11%
$60k to $70k 3%
$70k to $80k 12%
$80k to $90k 2%
$90k to $100k 10%
$100k to $120k 4%
More than $120k 10%

Outsourced affiliate managers earned the following in monthly compensation. These figures include a percent of transactions if applicable.

< $2k 13%
$2k to $4k 17%
$4k to $6k 22%
$6k to $8k 13%
$8k to $10k 4%
> $10k 31%

The AffStat 2007 Report is now available for immediate download in PDF format at http://www.affstat.com/.

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Tags: Affiliate Stats · Ask Shawn Collins

17 responses so far ↓

  • 1 Brian Free // Feb 27, 2007 at 1:29 pm

    This is very informative, makes me want to renegotiate my salary

  • 2 Wade Tonkin // Feb 27, 2007 at 5:42 pm

    Brian, it is pretty interesting stuff. I’m impressed with the number of OPM’s who are earning 10k + monthly.

  • 3 Leroy Brown // Feb 27, 2007 at 6:21 pm

    That actually makes me want to consider going the affiliate manager route, as opposed to the affiliate route. Anyone know if AM’s can work from home?

  • 4 Shawn Collins // Feb 27, 2007 at 8:52 pm

    Leroy -

    Lots of affiliate management agencies will let you work from home.

    Check out http://www.affiliatebuyersguide.com/index.php?cat=22 and make some calls to the companies listed.

  • 5 Newspapergrl on Internet Marketing, Affiliate Marketing, etc. // Feb 28, 2007 at 11:44 am

    [...] about what regular salaried and outsourced affiliate managers make. The majority of salaried affiliate managers earn between $40k to $50k a year. The majority of outsourced affiliate managers make in the $4-6k a [...]

  • 6 5 Star Affiliate Marketing Blogs, Google and SEO Blog // Feb 28, 2007 at 3:45 pm

    How Much Money Do Affiliate Managers and OPMs Make?…

    Ever wonder what the average affiliate manager makes? How much do they make on the high end? What about OPM’s? Most OPMs responded with over 10K a month.

    ……

  • 7 Connie // Mar 1, 2007 at 2:36 pm

    How much time (hours) an OPM spends in average to charge $2000 in a month with an affiliate program?

  • 8 Shawn Collins // Mar 1, 2007 at 2:47 pm

    Hi Connie -

    The various agencies vary in their services and pricing, but I would expect less than 10 hours a week from a junior level affiliate manager at that rate.

  • 9 Jason // Mar 1, 2007 at 10:08 pm

    I’m rather SHOCKED about these numbers actually. How do AM’s make 25k a year and watch their affiliates easily make that in a month and not want to quit and go do affiliate marketing themselves? Is it a different mentatlity to want to be a low paid employee? Shawn I’d be interested in some interviews into tihs just out of curriosity to understand the people I’m dealing with on a day to day basis.

  • 10 Shawn Collins // Mar 1, 2007 at 10:27 pm

    > I’m rather SHOCKED about these numbers actually. How do AM’s make 25k a year and watch their affiliates easily make that in a month and not want to quit and go do affiliate marketing themselves?

    I cannot imagine any program with affiliates making big money has a qualified, experienced affiliate manager.

    Rather the companies paying that sort of rate generally have somebody outof college who is new to the game.

    > Is it a different mentatlity to want to be a low paid employee?

    I don’t think anybody wants to be a low paid employee - it’s a matter of getting the first job out of college.

    Folks at the bottom of the affiliate marketing pay scale probably never heard of the industry this time last year.

  • 11 leila // Mar 12, 2007 at 11:12 am

    WOW, thanks for this. it makes sence…. does that price go for casino affiliate marketing only or can i apply that to the canadian market also?

  • 12 Shawn Collins // Mar 12, 2007 at 11:16 am

    > does that price go for casino affiliate marketing only or can i apply that to the canadian market also?

    Nothing to do with casinos - it’s affiliate marketing overall.

  • 13 Affiliate managers? - 5 Star Affiliate Marketing Forums // Oct 29, 2007 at 7:31 pm

    [...] than $120,000 a year with the rest falling in between. Here is a link to that earnings information Ask Shawn Collins: What are affiliate managers earning? | Affiliate Marketing Blog by Shawn Collins __________________ • Forum Ideas or Suggestions • • Ask The Administrator [...]

  • 14 Guitar // Nov 9, 2007 at 1:26 am

    Agree with Jason. If they know about how affiliate works, it better they do as affiliate too (of course affiliate at another company).

  • 15 Chris Negro // Dec 18, 2007 at 2:38 pm

    I have a better question. What paperwork and agreements does one need to “legitimize” their business as an outsourced Affiliate Marketing Manager. Companies in the the same industry I’m sure are going to want some agreement saying you agree to not “resell” or “use” the affiliate names and contacts for yourself or other companies.

  • 16 Shawn Collins // Dec 18, 2007 at 5:33 pm

    Chris -

    Please submit any new questions at AskShawnCollins.com and they will be answered on this blog in the near future.

  • 17 How Much Money Do Affiliate Managers and OPMs Make? - 5 Star Affiliate Marketing Blogs // May 26, 2008 at 2:44 pm

    [...] here to see the breakdowns - What are affiliate managers earning? Pick up Shawn’s Affstat 2007 report while you are there so you can get more detailed industry [...]

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