Affiliate Fatblogging: I Wish Nike Would Tell Me When to Buy New Shoes

by on August 20, 2009

Last week was Affiliate Summit East 2009, and despite my intentions to be a good food citizen, I feel victim to the evenings of bacchanalia.

Five days in New York City with lots of food and drink, combined with little amounts of sleep never turn up a good result.

So no scale check-in for the week. But since I returned home I’ve been running regularly.

I am on vacation with the family this week, so it limits my ability to go for runs, but I’ll make treadmill time if nothing else.

The thing that stinks there is that I like to track what I’m doing, average speed for miles, length run, etc. through my Nike+ device in my sneakers and my iPod Touch.

While it tracks well outside, there are only certain treadmills that work with the Nike+ device, so I’m out of luck.

So I’ll have some unmetered exercise this week. You can see my progress to date on my Nike+ account.

Since all of my runs are tracked, and I’ve been buying my shoes direct from Nike, I think it would be a great and logical move by them to tell me when it’s time for a new pair, based on the expected mileage a given pair have in them.

I am guessing the average person doesn’t get a fresh pair of shoes as often as they should, though I could be entirely wrong.

Anyhow, I’d love to know the right time to do it and whip out my credit card each time to Nike. Come on, guys – help me help you!

Starting weight: 225
Last week: 219
This week: not checking in Affiliate Summit aftermath

Video: I Wish Nike Would Tell Me When to Buy New Shoes

{ 7 comments }

Shawn Collins January 21, 2010 at 6:22 pm

That would be cool – at the very least, they could have the swoosh gradually disappear for people on the Nike+ site.

Anthony Luth January 21, 2010 at 6:12 pm

That’s probably one of the smartest ideas I’ve ever heard of (the coors lite bottles for nikes)…i don’t know how they would do it…maybe like a swoosh that disappears with the life of the shoe or something…i swear if that idea gets taken im gonna be so mad haha.

MLDina August 26, 2009 at 12:36 pm

They should have a system like the Coors bottles- the logo turns blue, or white, etc, when the shoes are worn out.

Shawn Collins August 21, 2009 at 9:14 am

@Jonathan:
I figured if I calibrated for a treadmill that it would mess up my outside calibration. Do you use it for both?

Shawn Collins August 21, 2009 at 9:13 am

@David D Ochoa:
Yeah, I like to sneak in an occasional homage to Cameron Crowe movies. :)

Jonathan August 21, 2009 at 6:12 am

Shawn,

Why can’t you just use the Nike+ system on the treadmill and then calibrate it at the end of the run, if it’s not equal to the distance on the treadmill?

A shoe-wear notice/feature would be nice!

David D Ochoa August 21, 2009 at 12:05 am

I like that Jerry McGuire reference at the end.

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