Thanks for visiting the Affiliate Tip blog. Subscribe to my RSS feed or enter your e-mail on the top right to get updates by e-mail.
How do I find the right percentage of payout to give affiliates?
There isn’t really any Golden Rule here, rather it comes down to what’s happening in your particular vertical.
I’d suggest looking at your competitors to see what they are doing and how much they are paying, and use them as a guideline.
You don’t want to pay out less than competing affiliate programs, and just the same, it doesn’t make sense to far exceed their commission rate.
Ideally, you will dig into your margins to pay some degree more than the competition to set your affiliate program apart from the pack.
Of course, this is just one piece of the puzzle. Your site has to convert well, too, in order to keep the affiliates happy.
Add New Comment
Viewing 1 Comment
Thanks. Your comment is awaiting approval by a moderator.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Add New Comment
Trackbacks
(Trackback URL)
June 8, 2007 at 4:16 pm
Affiliate Commission Structure... For those of us affiliates wondering why this or that affiliate program pays exactly the commission it does, ...