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Affiliate Marketing Blog by Shawn Collins

Affiliate Marketing Blog by Shawn Collins random header image

Entries from November 2008

PC World on Affiliate Marketing

August 27th, 2007 · Comments

Thanks for visiting the Affiliate Tip blog. Subscribe to my RSS feed or enter your e-mail on the top right to get updates by e-mail.There is an article in PC World that provides a decent elementary overview of affiliate marketing, and highlights the innovative affiliate storefront solution provided by PopShops.
If you run a popular informational [...]

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Tags: Affiliate News

Why I Love LivingDot for Blog Hosting

August 27th, 2007 · Comments

I currently use three Web hosting companies for a variety of sites I operate, and I’d say my hands down favorite for hosting blogs is LivingDot.
The reason I mention blog hosting in particular is that LivingDot, who refer to themselves as “Blog Hosting Experts,” make it supremely easy to get going with a blog.
At the [...]

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Tags: Affiliate Opinions

E-consultancy Seeks Merchants for Affiliate Marketing Survey

August 26th, 2007 · Comments

E-consultancy will be providing a free copy of an affiliate marketing report to folks who complete an online survey on affiliate marketing by September 4, 2007.
The survey is geared towards UK merchants and agencies working in affiliate marketing, though others are welcome to participate in the survey and give their thoughts about industry trends.
The [...]

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Tags: Affiliate Stats

Update on the Affiliates Against Cancer Walk

August 25th, 2007 · Comments

Missy Ward and Connie Berg kicked off their three day trek of 60 miles to raise money in the fight against breast cancer.
Their team, Team Affiliate Marketing, raised $16,809.52 for the walk, which began yesterday in Coon Rapids, MN and ends in Minneapolis on August 26th.
Net proceeds from the Breast Cancer 3-Days benefit Susan [...]

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Tags: Affiliate News

Google: Cost-Per-Action is the “Holy Grail”

August 24th, 2007 · Comments

Marissa Mayer, Google’s vice president of search product and user experience, mentioned in her keynote presentation at SES in San Jose, that she deemed cost-per-action (CPA) “the Holy Grail,” according to CNET News.com.
According to Marissa, Google is making moves towards cost-per-action as a more ideal auction-based pricing model, but she also pointed out that it’s [...]

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Tags: Affiliate News

On the Cover of the DM News

August 24th, 2007 · Comments

In previous generations, every rock star aspired to be on the cover of the Rolling Stone. But I’m not about the past, I’m about the now, and this week I had the honor of being a cover boy on the DM News.

I have an article in the August 20, 2007 issue (p. 14) on the [...]

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Tags: Affiliate News

Goodbye ClubMom, Hello CafeMom

August 23rd, 2007 · Comments

Back in March of this year, I reported that ClubMom had shut down their affiliate program, which had been in operation for six years.
It was a tough thing to see, as I’d launched the program back in 2000 in run it for years after.
Anyhow, it turns out that CafeMom, a sister company to ClubMom (both [...]

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Tags: Affiliate News

It’s All About the Affiliate Video

August 23rd, 2007 · Comments

I was flying solo on Affiliate Thing today, as Lisa Picarille attended SES in San Jose.
During the show, I discussed a wide array of topics, including YouTube launching overlay ads in videos, episode 1 of the Next Internet Millionaire, the Affiliates Against Cancer fund raiser, and a win by Scott Richter over MySpace.
I [...]

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Tags: Affiliate Resources

Rosalind Gardner’s Biggest Fan

August 22nd, 2007 · Comments

Rosalind Gardner, author of Super Affiliate Handbook, has a big fan in my son, Jack.
Every time he comes into my office, he takes a look at the bookshelves. There are tons of books to choose from, but the one he always snags is the Super Affiliate Handbook by Rosalind Gardner.
Sometimes, he is content to just [...]

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Tags: General Affiliate Information

YouTube Selling Overlay Ads in Videos

August 22nd, 2007 · Comments

Search Engine Land reports that YouTube is now selling semi-transparent animated flash “overlay” ads on select videos.
While pre-roll ads have been a common online video advertising method, research from Google indicated that such ads result in high rates of abandonment.
The way the ads work, at least in the live example I captured, is that they [...]

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Tags: Affiliate News