Affiliate Marketing Blog by Shawn Collins

Thanks for visiting the Affiliate Tip blog. Subscribe to my RSS feed or enter your e-mail on the top right to get updates by e-mail.Which is the best software to recruit affiliates… ARELIS or Link Capture?
There are a handful of software programs for affiliate recruitment. In addition to ARELIS and Link Capture, there is also [...]

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The March/April 2007 issue of Revenue magazine is now hitting subscriber’s mailboxes and newsstands.
The feature story is “Do Your Metrics Measure Up,” about making sense of the metrics on your site. Other articles cover hiring affiliate marketing talent, Kellie Stevens investigating badware, and a profile of affiliate, Judi Moore.
Some other items covered in the latest [...]

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CafePress, a company that I’ve considered to run one of the better in-house affiliate programs with innovations like TopicAds, has announced that they are moving the program over to CJ.
There is going to be a chat on Tuesday, March 27 at 3 pm PST to learn more about the new CafePress program.
Visit http://www.cafepress.com/cp/community/chat and sign [...]

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My latest question is from an affiliate manager. It’s actually not really a question, but more of a solicitation. It’s a bit long, so I’ll excerpt some of it:
Hello Sir/Madam,
Greetings!
I’m Savitha from the affiliate team of Knowledge Online services!
I was browsing through your website and we found that we could partner up to work together.
We [...]

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I just got finished moderating a panel at eComXpo on “Web 2.0: Views from the Thought Shapers” with panelists, Sam Harrelson, Scott Jangro, and Jim Kukral.
During the Q&A portion of the session, some of the attendees asked why we didn’t provide a list of the sites we discussed.
So here you go - the sites [...]

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The Office of the Attorney General of Florida, Economic Crimes Division, has launched an investigation of AzoogleAds.com.
According to the Florida Attorney General’s site, Case Number: L07-3-1044 was opened to investigate AzoogleAds.com for the allegation of…
Unfair and deceptive trade practices regarding online ringtone offers in violation of Chapter 501, Part II, Florida Statues.
The case file relates [...]

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There is a lot of blog buzz for the beta launch of the Google pay-per-action beta test affiliate program.
The fuss is about Google entering into affiliate marketing with this pay-per-action opportunity for affiliates and merchants, but in my opinion, Google AdSense is an affiliate program.
We can debate the nuances all over the place, but [...]

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The AffStat 2007 Report includes a section where affiliate managers voice some of their biggest challenges in managing an affiliate program.
Here is one affiliate managers complaint…
“I noticed that competing companies try to gain affiliates from our program by trying to bad talk. I think that a lot of the affiliate managers should try to keep [...]

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Wow - I long wondered if Barnes & Noble.com was going to eventually make the leap from Be Free to CJ.
I just received the following announcement that they have headed over to Performics.

We wanted to let you know about an important change in the Barnes & Noble.com Affiliate Program. We are terminating our relationship with [...]

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eComXpo is taking place this week, and I’ll be participating in a panel on Web 2.0 with Scott Jangro (President and Co-founder of MechMedia, Inc), Sam Harrelson (Publisher of CostPerNews), and Jim Kukral (Award Winning Blogger).
Here’s a description of the panel:
Web 2.0 is more than another meaningless marketing buzzword. It’s the next generation of [...]

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