Affiliate Marketing Blog by Shawn Collins

Thanks for visiting the Affiliate Tip blog. Subscribe to my RSS feed or enter your e-mail on the top right to get updates by e-mail.buy.at, the UK’s largest privately owned affiliate marketing network has secured its future growth following a £7.3 million investment from Cazenove Private Equity (CPE). The company will be chaired by Bruce [...]

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A former affiliate network executive has written a memoir of his life and times at an affiliate network called The Affiliate Code.
The Affiliate Code is “a fictionalized story of a California technology company that will do anything to bring in the big publishers and advertisers to their affiliate network.”
It seems the stories in this [...]

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eComXpo, the biggest virtual conference for online marketers, will be hosting their third show April 4-6th, 2006.
This installment of eComXpo is going to feature 17 panels and three keynote addresses. The panel will include speakers and moderators such as Andy Beal, Paul Colligan, Declan Dunn, Catherine Seda, Tim Tuttle, and yours truly.
They are expecting [...]

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There is much ballyhoo about the occasional affiliate who violates the pay per click edicts in affiliate agreements. But there also merchants that have a devil may care attitude when it comes to rules and regulations.
One prime example is Citrix GoToMyPC on Commission Junction. I was looking through their linking options yesterday, and I came [...]

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I managed to get an account when they opened up the MSN adCenter Beta for a small group of advertisers about a month ago, and now they are providing me with ten invites to share.
The MSN adCenter is MSN’s pay per click search engine.
If you would like to apply to be a part of [...]

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As an affiliate marketer, you code, your content, your copy, etc. is your business. So what are you going to do if your hard drive or machine dies on you?
The solution is to get yourself an external hard drive. Think of it as cheap business insurance.
You’ll also need a backup software program to automate [...]

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Berkeley Heights, NJ - March 27, 2006 — Affiliate Summit 2006 East (http://www.affiliatesummit.com) is taking place July 9-11, 2006 in Orlando, Florida. The Affiliate Summit conferences are presented by Shawn Collins and Missy Ward.
The show provides an opportunity for affiliate marketing and search engine marketing executives to get together and learn from one another in [...]

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Affiliate marketing is a risky scheme, and anybody that uses it to advertise their company is reckless and ill informed. Right? No, not right.
But you’d be inclined to believe just that if you took seriously the frequent hatchet jobs on affiliate marketing by folks with a vested interest in CPM and search.
Peter Figueredo wrote an [...]

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One of the sections in my latest AffStat report of affiliate marketing benchmarks is dedicated to affiliate managers speaking out on topics of their choosing.
I agree with some of the opinions, and shake my head at others, such as the following…
I think a major issue is having affiliates who don’t understand your product, and just [...]

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Jeff Molander, CEO of Molander & Associates Inc. and Emcee for the upcoming Affiliate Summit 2006 East conference, is conducting a new podcast series on affiliate marketing.
The podcast series is called “Best Practices in Affiliate Marketing: What Affiliates Want,” and it will feature a mix of merchants and affiliates discussing the state of affiliate marketing.
Participants [...]

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