Affiliate Marketing Blog by Shawn Collins

Thanks for visiting the Affiliate Tip blog. Subscribe to my RSS feed or enter your e-mail on the top right to get updates by e-mail.Affiliate managers talk about two percent of their affiliates generating ninety-eight percent of transactions, as if that makes sense.
It’s time that you trimmed the fat off your affiliate program. According [...]

[Read more →]

One of the most effective advertisements for a product or service can be a customer testimonial or a review from an objective source. With all of the hyped up advertising copy out there, consumers are skeptical marketing efforts.
This can be difficult to overcome, but as an affiliate, your job is to pre-sell the offer [...]

[Read more →]

I’m working on the development of an affiliate program for a web hosting provider. Frankly speaking, I’m quite concerned with it. My task is to promote it to those who are interested in the possibility of money making. What are your recommendations concerning the creation of an efficient affiliate program for a web hosting provider?
You’ve [...]

[Read more →]

FOR ALL THE HYPE ABOUT affiliate marketing, is it effective? A new study by Shawn Collins Consulting suggests that affiliate programs can lead to business, with 14 percent of affiliates generating conversion rates of more than 5 percent. For the study, more than 130 affiliate managers–ranging from small mom-and-pops to Fortune 100 companies–were surveyed on [...]

[Read more →]

I just came across an affiliate program tutorial written by affiliate marketing veteran, Allan Gardyne. It’s an 18 step guide to getting started and succeeding as an affiliate.
Whether you’re brand new to affiliate marketing or you’ve been at it for a while, I’d suggest giving it a read.
Read the tutorial at http://affiliatetip.com/news/article0049.php

[Read more →]

I use MyAP. I seem to be getting clicks, and now even a sale from affiliates, when I cannot even find our link or banner on their website. Is there a way to search a website for a banner/link? And have you any idea how this could be happening?
MyAP provides you with the referring URLs [...]

[Read more →]

Today is anything but a Good Friday for 180solutions. For the past week, 180solutions has faced ongoing virtual crucifixions by affiliates on message boards.
This came about after an announcement sent out by LinkShare to merchants with 180solutions in their affiliate programs that they “have concluded invalid activity in the account(s) of” 180solutions.
The LinkShare announcement resulted [...]

[Read more →]

I run the affiliate program for an online dating company. Our current affiliates tell us they love working with us because as an Affiliate Manager I make it my point to know the websites of all my top affiliates and to answer the questions/problems of my affiliates within an hour of their email. I was [...]

[Read more →]

18% of marketers say their conversion rates on affiliate marketing programs are 0.5-1%, while 14% cite rates greater than 5% and another 16% say they don’t know the conversion rate, according to a new study from Shawn Collins Consulting.
26% of the study’s respondents reported that 20% of their affiliates generated at least one click [...]

[Read more →]

Let me start by saying that the overwhelming majority of affiliates are nice, honest, hard-working people. However, there are the occasional shysters out there which stand ready to take advantage of unsuspecting affiliate managers who are not monitoring their affiliates’ activities constantly.
Over the years, I’ve encountered just about every trick in the book that said [...]

[Read more →]