Affiliate Marketing Blog by Shawn Collins Affiliate marketing news and opinion from Shawn Collins, an affiliate marketer since 1997, co-founder of Affiliate Summit and author of Successful Affiliate Marketing for Merchants.

Thanks for visiting the Affiliate Tip blog. Subscribe to my RSS feed or enter your e-mail on the top left to get updates by e-mail.Dell Europe and TradeDoubler add strong presence to affiliate marketing event.
Chicago, IL — February 15, 2005 — eComXpo, the first virtual, online trade show and conference for the affiliate marketing industry, [...]

What exactly is affiliate marketing?
You don’t know how many times I get asked this by friends and family. And they usually end up with a blank stare. Hopefully, I can explain it better in writing, since many people have a hard time decipehering my peculiar manner of NJ speed talking.
Affiliate marketing is an online marketing [...]

Powerful Online Analytics Solution to Provide Deeper Analysis for LinkShare Channels
NEW YORK, Feb. 14 — LinkShare Corporation, a leader in performance-based marketing solutions, and Omniture, the largest provider of on-demand online analytics, today announced a partnership to seamlessly integrate LinkShare’s SynergyAnalytics solution with Omniture’s SiteCatalyst Suite thus expanding each company’s ability to measure the [...]

There are two types of Google AdSense affiliates - there are the average players that earn commissions here and there. They get a decent check each month, but not the kind of money that has them leaving their day job.
Then there are the AdSense stars - they are the big earners that Google really likes. [...]

TA Associates and Stripes Group Co-Invest to Support AzoogleAds’ Continued Profitable Growth
TORONTO–Feb. 14, 2005–AzoogleAds, a leader in performance-based online advertising, today announced the completion of a significant minority investment from leading private equity firms TA Associates and Stripes Group. The substantial investment underscores AzoogleAds’ market-leading position and proven ability to deliver value to its [...]

I have been involved in affiliate marketing for several years now and would like to make the jump to affiliate management. What are your suggestions on landing a affiliate management position with no previous experience?
You’ve definitely got an advantage on the average person that is applying for an affiliate manager position, as most affiliate [...]

Lennart Svanberg is putting together the 8th International Internet Marketing Conference: IMC Montreal 2005 from March 14-16.
IMC Montreal 2005 is a three day event covering all of the issues in Internet Marketing.
I will be presenting on affiliate marketing benchmarks at this conference.
My presentation will reveal the real stats behind affiliate marketing, based on interviews [...]

The affiliates of ill repute are taking a beating in the media lately (most recently in Wired), and now they’ve got a much bigger thing to worry about than criticism from journalists.
According to InfoWorld, “Microsoft, joining forces with drug company Pfizer, took aggressive action this week, filing lawsuits against spam rings that operated Web sites [...]

I have long been under the impression that affiliates would prefer to receive any and all money that they’ve earned.
Whether it be $1 or $5 that’s sitting in their balance - for those that have not met the payment threshold after a certain period of time, I’d usually clean out the books and cut [...]

Online retailers wrestle with the issue of how much to pay affiliates—and for how long. With the idea that they don’t want to keep paying the affiliate to acquire the same customer, many have set cookies that credit the affiliate only if the customers they deliver to the marketer`s site make a purchase within 48 [...]