Affiliate Marketing Blog by Shawn Collins

Thanks for visiting the Affiliate Tip blog. Subscribe to my RSS feed or enter your e-mail on the top right to get updates by e-mail.Recently, I downloaded the trial version of a custom screensaver software. I was figuring I would just make a screensaver of my family to put on the computer at work, but [...]

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Kowabunga and MarketingSherpa are putting on a free Search Engine Marketing Teleseminar on Wednesday, September 8 at 4 pm EST/1 pm PST.
The title is “Paid Search Marketing Metrics for Eretailers:
Google vs. Overture vs. Shopping Engines”, and it will be presented by Anne Holland, Publisher, MarketingSherpa, and Rachel Honoway, VP of Sales and Marketing, KowaBunga!
The teleseminar [...]

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Beth Kirsch/Audible will be hosting an affiliate marketing get together in northern NJ on September 10 at noon.
This will be an informal meeting, where we will discuss various issues in affiliate marketing, including adware, pay per click search engines, and anything else participants care to discuss.
The meeting is at the Audible.com offices (65 Willowbrook [...]

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AD:TECH New York is taking place November 8 - 10, 2004 at the Hilton New York.
Exhibitors include Claria, eZula, Hotbar, and Quigo.
Go to http://www.ad-tech.com/register.asp to get your free exhibit hall pass. If you wait until the day the show starts, the exhibit hall pass is going to run you $75.

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I was just visiting the site for James Martell’s Affiliate Marketers Handbook and I saw that he had created a video of his experience at Affiliate Summit 2004.
See James Martell and his wife Arlene (and lots of other conference attendees) as they cruise from NYC to Halifax, and hear him offer up his opinion of [...]

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Did you know the most popular method for promoting an affiliate program is with a 468×60 banner? That’s all fine and good, except that the 468×60 banner is also the least effective way to promote an affiliate program.
The folks that make the most money with affiliate programs are doing it in ways other than [...]

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There is increasing competition for the attention of customers out there, and if you want to maximize your reach, you’ve got to be creative. If you’ve got the right audience for it, try offering coloring pages that feature your affiliate URL - these are great offline marketing tools you can offer from your site.
For [...]

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KowaBunga! Technologies has assembled case studies of a couple dozen affiliate programs, including Cardservice International, ClubMom, Domain Direct, and Marketing Sherpa.
The case studies cover the basic metrics of the programs, as well as questions to the respective affiliate managers about their affiliate program strategy, tracking and management decisions, goals, and experiences of the affiliate manager.
All [...]

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Inline Frames are frames for people that hate frames. They incorporate the cool feature of retaining your site traffic and masking affiliate links, while also allowing you to maintain the current design of your site.
The most popular use of the IFRAME tag is for creating “inset boxes,” much like those found in newspapers and [...]

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Diane Anderson, the managing editor of Revenue magazine, would like to speak with affiliates about the holiday season and how to manage the stress. Deadline is Friday, August 20.
Interested? Contact Diane at d.anderson@revenuetoday.com or 415.732.1206.

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